Schwarzkopf Essensity Permanent Ammonia-Free Oil Hair Color provides natural reflecting and intense colors, up to 100% white hair coverage and up to 4 levels of lift. The color stabilizes the hair structure during the coloring process for a healthy looking color result and helps protect the hair against external influences for long-lasting color and natural shine. 100% Reliable Results Up to 100% white coverage True-to-tuft results True-to-Nature Results Up to 30% more colour intensity* Up to 50% longer colour retention* Enhanced Care & Scalp Comfort Up to 30% more care* Significantly higher scalp comfort* Strong Performance Up to 4 Levels of Lift